Google employees have further confirmed lately that the company is busy developing new hardware and software for Android phones and thinking of some innovative ways to attract consumers. They also added that the project would not alienate allies, as Google planned to work with partners on it.
Moreover, it as also been reported that Google employees have been given the device to experiment in order to help improve it. The employees started posting comments about it on twitter, referring to the phone as the ‘Google Phone”.
This was further confirmed by Google in a blog post, which stated that the company was ‘dogfooding’ the device, an expression that means that the company is using its own products.
According to reports, the phones given to employees are unlocked, meaning they are not tied to a particular wireless carrier. However, it is unclear if Google would sell unlocked phones directly to consumers.
A Google employee said that the phone was made by HTC, running a new version of Android. The touch-screen smartphone does not have a keyboard and appears to be a slightly larger and thinner version of the HTC MyTouch, which is sold in the United States by T-Mobile.
Offering its own device would put Google into direct competition with Apple and Research In Motion Ltd. It would also create new rivalries with manufacturers such as Motorola Inc., which already make Android devices.